Blog | Business Leaders’ HeadsUp!

Small Business Success by Aepiphanni
in Business Growth, Management

Missed Opportunities | Extraordinary Business

by Rick Meekins

A business assessment is the basis for short-term change and strategic growth As a small business owner, you probably have about a million million-dollar ideas floating around in your head. Problem is that while there is no lack of ideas, determining where to invest your time and resources may be an issue. Oftentimes, it is a challenge of opportunity cost: if you invest in one…

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23

Jul
2015
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Complex Decision-Making Model | Extraordinary Business
in Management and Leadership

Complex Decision-Making Model | Extraordinary Business

by Rick Meekins

Dartmouth’s recommendation on the process of decision-making Problem solving is something that everyone has to do. Sometimes decisions are so simple that you don’t give much thought to it. At other times, decision-making can be very complex with a large number of possible outcomes. When business leaders face complex problems in their organizations, the outcome of their decisions can have ripple effects throughout the organization….

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21

Jul
2015
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Best Lessons from the Worst Customer Service | Extraordinary Business
in Customer Service, Strategy

Best Lessons from the Worst Customer Service | Extraordinary Business

by Rick Meekins

How your company can learn to improve from observing companies with poor customer service Poor service. High prices. Injustice at best. Seems like these are the hallmarks of some service providers that dominate the landscape. The airline industry. Cable companies. Mobile phone companies. Take a look at Business Insider’s list of companies with the worst customer service. Any of you agree/disagree with me? As a business…

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14

Jun
2015
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Business Owners and Entrepreneurs: Your Writing Matters
in Blog

Business Owners and Entrepreneurs: Your Writing Matters

by Dr. Marcia Riley

Could your business benefit from more sales? Are your marketing materials producing the desired results? Do documents demonstrate that your company is an extraordinary business? As Rick asked in a recent blog: Are you producing the right message to the right target in the right way? Effective writing is a universal requirement that leads toward increased sales and success. Regardless of your industry, product, service…

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3

Jun
2015
Business Management Solutions | Extraordinary Business
in Management, Operations Management, Software

Business Management Solutions | Extraordinary Business

by Rick Meekins

How BMS software can be a vital tool in organizational effectiveness In the manufacturing sector and in many large businesses, tools abound for helping businesses run better. By better, we are looking at the ability to avoid double steps, maximizing the use of resources, reducing the number of steps and costs with processes and perhaps creating a track record of activities that happen in and…

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19

May
2015
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Product Development – Follow the Plate | Extraordinary Business
in Product Development

Product Development – Follow the Plate | Extraordinary Business

by Rick Meekins

How a good product development process can save you time, productivity and money Over the past 10 years, nearly all of our clients have been entrepreneurs – people who spotted needs in the marketplace and built companies to meet those needs. So, by nature, we all – myself included – constantly think of new ways to sell more stuff – products or services. Based on…

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7

May
2015
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It All Starts With a Boom | Extraordinary Business
in Strategy

It All Starts With a Boom | Extraordinary Business

by Rick Meekins

Observing trends and planning for change in your industry When looking at a growth strategy for your company, where do you look for direction? Are you looking at your company? Your market? Your industry? Do you know what drives change in consumer spending? What about change in your industry? Where is your industry headed? How do you know? Observing trends in all three – your…

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15

Apr
2015
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How to do What…When…Where | Extraordinary Business
in Customer Service

How to do What…When…Where | Extraordinary Business

by Rick Meekins

Six essential components of an effective marketing plan   Soooo… you want to reach your market. You know what to say, what to do and where to say it; the challenge is when. Perhaps, more specifically, with a number of marketing tactics under your wing, what is the best way to execute them in order to get the best results. The challenge companies face is…

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18

Mar
2015
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With Which you Have Naught | Extraordinary Business
in Customer Experience, Marketing

With Which you Have Naught | Extraordinary Business

by Rick Meekins

Defining and employing the right tactics to reach your audience Have you ever noticed that the way you speak to your parent probably isn’t the way you would speak to your kids or friends? No brainer, right? Mom might be more of a Facebook or text messaging person, where you might use SnapChat or something to that effect with your friends. So what about your…

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5

Mar
2015
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Test, Evaluate, Adjust, Repeat | Extraordinary Business
in Business Development, Customer Experience

Test, Evaluate, Adjust, Repeat | Extraordinary Business

by Rick Meekins

Dimensions of product improvement and the product improvement cycle While I am not a car person, per se, there are a few models that I tend to keep an eye on for what changes are made year after year, One year, there might be body styling changes, another, there might be a better engine, another year, they might have added airbags or something to that…

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28

Jan
2015
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Cheater Cheater Pumpkin Eater!! | Extraordinary Business
in Business Development, Business Growth

Cheater Cheater Pumpkin Eater!! | Extraordinary Business

by Rick Meekins

How having superior information impacts your business development activities Imagine this: you know someone who cheats obsessively. No matter what they do, they find some way to cheat. And they win. It is infuriating because you put every effort into doing the right things the right way. The worst part of it is that they always seem to get away with it. They always seem…

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21

Jan
2015
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Selling More | Extraordinary Business
in Customer Service

Selling More | Extraordinary Business

by Rick Meekins

How your customers buy and how you can get more of them to buy from you   It is interesting when you think about the marketplace; there are lots of buyers and lots of sellers. There are even lots of sellers of the same products, but customers will choose one seller over another consistently, but not every customer will choose the same seller; they purchase…

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8

Jan
2015
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The Price/Value Matrix
in Business Development

The Price/Value Matrix

by Rick Meekins

  Your customers purchase from you, or from anyone or any company for that matter, because they have a need or a want, that is a given. You will hear until the cows come home that you must sell your product or service to help your consumer overcome whatever their pain is. The greater the pain, the greater value they place on overcoming that pain….

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11

Dec
2014
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If You Aren’t Catching Anything – Perhaps You are Fishing  in the Wrong Pond | Extraordinary Business
in Business Development

If You Aren’t Catching Anything – Perhaps You are Fishing in the Wrong Pond | Extraordinary Business

by Rick Meekins

Business Development – ensuring that you are approaching the right target   I remember going to the department store as a younger man. While walking through the appliance area, it was almost inevitable that a sales person would approach me and say, “May I help you pick out a refrigerator?” I would think to myself, “Why would a need a refrigerator? Especially the $2,000 refrigerators…

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4

Dec
2014
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The Right Message The Right Way | Extraordinary Business
in Business Development, Customer Experience

The Right Message The Right Way | Extraordinary Business

by Rick Meekins

Tapping into more effective marketing by understanding how your audiences consume information Have you ever been out to dinner and seen the member of the wait staff that simply seems to be in the wrong business? How about going to a auto repair shop and seeing all of the mechanics standing around smoking and broken cars in the parking lot? What about going to the…

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20

Nov
2014
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Bad Customer Sucker Punch | Extraordinary Business
in Customer Service

Bad Customer Sucker Punch | Extraordinary Business

by Rick Meekins

What to do about your company’s annoying, expensive, self-serving, obnoxious, never pleased, resource consuming customers (not the good ones!) …so you are zipping along in your car for a vacation…freshly cleaned car, top down, radio playing your favorite tunes, sun shining, headed to your favorite place to do whatever it is you do to unwind. Money, speed, time – mean nothing at this point…just living…

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13

Nov
2014
Comments Off on Bad Customer Sucker Punch | Extraordinary Business
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