The Leading Edge: How to Gain Competitive Advantage
Once brand loyalty is established, loyal customers usually stick around for the long-haul. But getting to that point is a tough, complex process that involves
Innovation is more than a cool buzzword that is touted from the heights of multinational corporations, such as 3M and Apple computers. It is more than coming up with a cool idea and throwing some resources at it to try to bring it to the market. It is more than launching a new website with an affiliate program to bring in some additional cash…although it could be.
As a business owner seeking to build an extraordinary company, innovation should be part of your everyday thinking.
Below are some thoughts on how you can build an company whose mantra is, “Always be Innovating.” Influences come from a variety of sources, including “Dealing with Darwin” by Geoffry Moore and “Closing the Innovation Gap” by Judy Estrin. However, innovation has always been a key component of the Aepiphanni 6S Hierarchy.
Brining a mindset of “always innovating” into your business is an intentional act that will, if your company is truly committed to it, create separation between your company and many of your competitors. This is one component of what we call an extraordinary business.
Aepiphanni Business Consulting: The Business Strategy People is an Atlanta, Georgia based Operations Management and Business Strategy Consulting Firm dedicated to serving the needs of small to medium sized business leaders. We help business leaders DESIGN| CREATE | BUILD extraordinary businesses. We support our clients with financial management, product and service production and delivery, outsourced services management, sales & marketing and business growth. We provide them with a number of flexible solutions to help them reach their goals.
Join us for a 30-minute complimentary Coffee & a Consult, to learn more about Aepiphanni and how we might help you move your company from existing to extraordinary.
Once brand loyalty is established, loyal customers usually stick around for the long-haul. But getting to that point is a tough, complex process that involves
Four Key Characteristics That Differentiate B2B Customers from Their B2C Peers
Optimizing existing business processes for your company may feel like a daunting task, but it’s part of running a successful, forward-thinking business. Perhaps you’re a
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