About: Rick Meekins

Rick Meekins
Rick Meekins is the Managing Partner at Aepiphanni, a Business Consultancy, an Atlanta, GA based small business consultancy that provides Management Consulting, Implementation and Managed Services to business leaders and entrepreneurs seeking to improve or expand operations.

Posts by Rick Meekins:

  • Transforming Your Team to Digital Environments

Transforming Your Team to Digital Environments

Transforming your team to digital environments: necessity or optional?

While it is no new news for anyone in the world, the COVID-19 pandemic has changed the way that business is being done – for better or for worse. Both sides of the coin are being discussed by business owners around the globe – how for some businesses, the virtual environment has enabled their businesses, while for others, it has hurt them drastically.

Months before the pandemic, the virtual environment was described as a particular work style, perhaps even frowned upon in some circles.  Some people who were used to a live working environment felt that they could not be as effective in the virtual environment. The eye-to-eye and handshake connection were critical to some business relationships.


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Your Customized Service as a Product

Your Customized Service as a Product – The Secret to Earning Customer Loyalty

Normally when you think about a product versus a service, you think about 2 different things:

  1. A service is something that you get that provides you with immediate, but not lasting value. It is intangible, meaning that you cannot pick it up and touch it or view it.
  2. A product is something that generally has durable value – or is something you will enjoy for a while. It is also something that is tangible.

For example, when you get your hair cut, you’ll look fantastic for about a day. After that, you’ve got to start maintaining it, so the immediate value you got from the haircut is not durable. On the other hand, if you purchase a mobile phone, the value you get out of it will remain as long as you use the phone.


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Why It Just Ain’t Working

4 reasons business process management is critical to your company’s “leveling up.”

So, he got a new client. This one is a BIG one. He gets his team scrambling to get paperwork, initiate billing, schedule meetings and God knows what else as he thinks only about how to keep the client now that he’s finally hooked them!  He feels that it is up to only him to make it happen as quickly as possible!
If I had a dime for every time…

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Plan for Business Growth

When your business grows quickly, things don’t “naturally fall into place” like you might hope or think.  Many businesses actually go out of business as a result of growing too fast and not having the infrastructure to support it.  The way to avoid some (and I do mean some) of the surprises that go along with business growth is to have modeling and a process that will help you see and address some of the obstacles.

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Entrepreneurial Motivation: Step Up or Step Out

When you started your company so many years ago, it probably seemed like it was going to be awesome. You see the “enviable” lives of entrepreneurs who build and sell multi-million dollar or even billion-dollar companies, repeatedly. They take vacations whenever they want to, have staff to do everything and “do what they love so they will never have to work a day in their lives.”

It was kind of like that with my older kids when they decided to move out…freedom to do what they wanted, when they wanted, etc., dominated their thinking.

In both cases reality struck one day. While the kids just moved back home (Another story. Oh, Lord. Pray for us!) and enjoy life (I don’t think they will ever leave!), as an entrepreneur, you had two choices: give up or get going.

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Maintaining An Environment of Continuous Innovation

Continuous innovation and staying fresh in approach to work is a great way of thinking…sounds like an entrepreneur. Someone who has grown their business and is on the verge of getting bored with it? Have ideas, but are stuck with the daily grind?  Or maybe, you are a solopreneur who recognizes that they have to remain unique in the marketplace and continue to provide fresh ideas to clients.

Regardless of the source, there are potentially two different lines of thinking here:

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