Culture is often wrapped up in a company’s core values and the leader’s implementation of those values during day to day activities. Some companies are all about profit, and so everything they do creates a type of “dog eat dog” environment. Other companies focus on excellence in both their services and how they manage their people, so fun and recognition is apparent at all levels of the organization.
According to Forbes, companies with strong cultures saw a 4x increase in revenue growth. Another statistic from a Deloitte survey shows that 94% of executives and 88% of employees believe a distinct workplace culture is important to business success.
With this trending evidence of the importance of workplace culture, how does a company with no distinguishable culture create one? Larry Foster and Gary Scott from Long & Foster answer that question in their article which shares eight ways to build the right culture for your team. They begin with one caveat, “You can teach job skills, but you can’t change someone’s personality or make them embrace your team culture. That must come naturally and depends on you selecting the right people for your team. A good mantra for team leaders is to be ‘slow to hire and quick to fire’ if someone doesn’t fit into the culture or meet the team’s expectations.”
Foster and Scott then break down eight ways to create a team culture including: Establishing your vision, defining team roles, and using personality assessments. You can read the detailed version of each of those plus the other five ways by clicking this link.
Have you defined your company culture? Could you explain it to a 10-year-old? If not, then give us a call to see how we can support you in creating the best culture to shift your company to its next level of performance. Fill out the form below and we’ll be happy to schedule a Coffee & Consult to chat in more detail about how we can help.
Kris Cavanaugh Castro is the People Development Coach at Aepiphanni, a Business Consultancy that provides Management Consulting, Implementation and Managed Services to business leaders and entrepreneurs seeking to improve or expand operations. We are the trusted advisor for business leaders who are seeking forward-thinking solutions to help them plan for and navigate through the challenges of business growth. Kris has over 25 years of coaching, training and mentoring leaders to greater success; and she periodically writes about leadership development and facilitates change management conversations.
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