Transparency begins inside your organization, which means leadership must embrace that concept. You can’t expect your employees to embody transparency with your customers if there isn’t a strong culture to promote transparency internally.
An effective way to create a culture of transparency is to encourage your employees to communicate with management as well as with one another. You can do this by establishing an open-door policy and giving employees a platform for expressing their thoughts during meetings. When you communicate with your employees, it can be extremely helpful to be clear with your messaging, avoiding corporate jargon and speaking plainly to your employees. Even if the news is bad, your employees will likely appreciate your honesty and internalize the spirit of transparency in their interactions with customers.
Here is the infographic by Robert J. Hall about making your business more transparent.
Key Ways to Make Your Business More Transparent created by Track Your Truck
Robert J. Hall is president of Track Your Truck, a leading provider of fleet tracking systems and software for small and midsized companies.
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