Aim low and you’ll never be disappointed.
It was interesting – I was listening to a parenting professional on the radio this morning, who was saying something to the effect of not putting so much emphasis on re-enforcing the standards that our parents place on us, and going with whatever feels good. While it may not have been her intention, I what I took from this was that, as parents, we shouldn’t push our children to be the best that they can be, we shouldn’t teach them our standards, that have probably been passed down several generations and the children will turn out to be just fine – balanced, happy, hard-working citizens that stand for truth, justice and the American way.
Contrast that to the Super Bowl, which played last night. Somehow, I don’t think that anyone on that field would have been there had they not gotten the support and push from parents and/or other adults to be the best. It is rare that a child grows up with the focus and dedication required to become the best ingrained into them.
In business, running and growing an extraordinary business requires the same level of dedication and discipline that it takes to become an All-Star Super Bowl player; it is day in and day out focused work. It is the same dedication and focus on the solid principles that makes any business – your business an extraordinary business:
- A drive to be industry leaders
- Game-changing position, products and services
- A positive impact on the communities they serve
- Implementation of profitable business practices
- A lasting legacy
When business leaders decide that having a balanced life, or pick and choose what feels good out of these principles, they are working from a short-sighted perspective. Just focusing on profitability is typically a survivalist mentality – it does not provide provision for solid business practices. Profitability is only part of the picture. Therefore, putting all of your emphasis on profitability, or any other single principle may make an impact, but not nearly as powerful as an impact as the entity could make.
When we lower our standards and decide that it doesn’t take the level of discipline and focus to grow our businesses – extraordinary or not, our results speak for themselves. No one applying minimal effort makes it very far for very long. They are what they call in the culinary world, “A flash in the pan,” here today and gone tomorrow.
Don’t lower your standards. Your results will mirror your effort. Go extraordinary.
Aepiphanni Business Consulting: The Business Strategy People is an Operations Management and Business Strategy Consulting Firm dedicated to serving the needs of small to medium sized business leaders. We specialize in helping leaders create extraordinary businesses.
We welcome clients in the personal and professional services industries, including Creative and Design Services, Software & IT Services, Professional Services and Specialty Consumer Services. As always, we welcome your comments, thoughts, questions and suggestions.
If you are seeking a business assessment, or have further questions about creating your strategy or developing your vision, please give me, Rick Meekins, a call at 678-265-3908, or email us at [email protected].