Clients

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WWCW | Extraordinary Business

Build the company your clients want you to have

WWJD-braceletIn the 1990’s, there was a popular motto many people adopted WWDJ – or “what would Jesus do.” The thinking around this was that it was a reminder for someone that when approaching a situation, to ask themselves “What would Jesus do?” in the situation. WWJD initials appeared on t-shirts, bracelets, necklaces, bumper stickers, posters and everything else you can think of.
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WWCW | Extraordinary Business

Build the company your clients want you to have

In the 1990’s, there was a popular motto many people adopted WWDJ – or “what would Jesus do.” The thinking around this was that it was a reminder for someone that when approaching a situation, to ask themselves “What would Jesus do?” in the situation. WWJD initials appeared on t-shirts, bracelets, necklaces, bumper stickers, posters and everything else you can think of.
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Misdiagnosing Your Clients | Extraordinary Business

Misdiagnosis? Over the weekend, I listened to a podcast by sales guru Zig Ziglar wherein he discussed some tactics on helping potential customers reach a purchasing decision with you.  One thing that stuck out to me, however, was his conversation around Goals.  He suggested that at times people would prefer to tell us what they think we would want to hear, rather than their actual goals.  As business leaders, we need to make sure that we aren’t getting sucked down that proverbial “bunny hole.”  Having an inaccurate understanding of what a prospect’s goal or goals are will cause us to inaccurately diagnose potential solutions for their problems.

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