customer loyalty programs

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Learning Loyalty Languages to Help Build Customer Loyalty

According to Talech’s Retail Technology Report, 87 percent of consumers said they enjoy participating in customer loyalty programs, but only 11 percent of current non-participating retailers actually plan to adopt one. Maybe your business has adopted a rewards program designed to keep current customers happy, while enticing new ones to walk through your doors. But are you offering rewards your customers actually want? Today, it’s no longer enough to launch a loyalty program with outdated punch cards to earn generic discounts. Customers want a whole new brand experience.
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