5 Business Optimization Resources to Make Your Accountant Smile
Whether you are a chiropractor, dentist, or hairdresser (oops, hair stylist), maintaining a healthy business practice involves continually growing your client base. In today’s mobile-connected and socially savvy world, consumers have more choices than ever before when it comes to finding a service provider. Luckily for service providers, they too have access to more tools than ever before. While growing a business via options like social media marketing are a terrific first step, there are also numerous other resources that can be integrated into a smart business-building strategy. Review the following list of tools for service providers to see which ones can increase your customer base and profitability.
Promptly offers multiple service provider tools including schedule tracking, promotion planning, and payment reminders. If you have ever wanted to turn your smartphone or tablet into your mini-mobile assistant on the go, Promptly is sure to be to your liking. Easily reschedule appointments, announce flash promotions on LinkedIn, and send invoices from your mobile device. Proceed with caution when first discovering Promptly, as your current office assistant might fear they will soon be out of the job.
Frederick is a service that integrates with your current appointment calendar software to maximize your bookings. The Frederick platform helps you generate promotions, advertisements, or email blasts for the specific times when your calendar isn’t fully booked.
SimplyBook.me is must-discover software for service providers. Use this powerful interface to do everything from reminding clients of upcoming appointments to accepting Bitcoin payments for your services. Features include web/mobile appointment booking, SMS/email notifications, custom booking templates, offline/online bookings, and detailed booking analytics reports. Check out SimplyBook.me for yourself; it just might be the tool you need to take your service business to the next level.
Doctor.com offers automated online marketing to practitioners within the healthcare field. Whether you are a certified massage therapist, a personal trainer, or a yoga teacher, you can use Doctor.com’s network to connect with clients in need of your services. Doctor.com offers additional features like reputation management services and localized ad optimization, too.
Also targeted at service providers within the healthcare sector, OptiMantra offers SaaS solutions for providers in fields like dentistry, acupuncture, and homeopathy. Features include options like online forms, appointment booking, client communication, and billing. OptiMantra users are able to reduce their no-shows, increase their productivity, and maximize their billable hours.
The above-listed business tools are just a small sampling of the handy resources that are available to today’s service providers. Whether you book customers in for oil changes on their vehicle or you offer deep tissue massage to your chiropractic clients, utilizing innovative new tools can seriously impact your financial bottom line in a positive way. Do you think you will be integrating any of these business resources into your growth plan?
Rick Meekins is the Managing Consultant at Aepiphanni, the trusted advisor for business leaders who are seeking forward-thinking solutions to help them plan for and navigate through the challenges of business growth. Our entrepreneurial multidisciplinary team works with clients to develop differentiating solutions and provide direction focused on lasting, strategic results. We exist to help our clients CREATE | DESIGN | BUILD extraordinary businesses.
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