We were contacted by a Top Rated organization that was in need of a business assessment and clarification of the longer-term vision.
One of the top Atlanta, GA afterschool programs reached out to us in order to get some strategic direction on how they should grow over the next few years. They were running quite well, with four different locations and an offsite program. They not only had a relatively large client base but had great accolades and even received national recognition for some of their work. While this driven, successful entrepreneur had built an extraordinary organization, she wanted to get some guidance on how to move her company beyond its current status. This was characteristic of many clients with whom we work, who approach us looking towards scaling their business efficiently.
During our assessment we worked with the owner as well as the staff. We conducted a SWOT analysis and planned how to address the findings. We also conducted market research which helped us identify unique opportunities the client hadn’t considered before. Our primary job was to enable the owner to run the organization without having to spend virtually all her waking time in the organization. It became clear to us that she was frustrated with her role as the operations manager.
Based on our findings, we realized we had to lay out a path for the owner that let her capitalize on her entrepreneurial mindset and move beyond her role of operations manager. We decided to coach her on how to manage her team. The idea was to help her transition from being the solution provider for every member of management team, to a business leader who knew how to delegate. Overall, our strategy focused on two key issues: internally on the people, and externally on opportunities.
The execution of our strategy resulted in phenomenal results. The managers were empowered which had a direct impact on their productivity. In turn, the managers were able to empower the employees under them. Better decisions were made more quickly related to hiring, purchasing, programs and so on. This created huge momentum for the organization and was essentially the core of what they had wanted to achieve when they approached us. It also empowered the owner on a higher level, enabling her to look for new opportunities. A good example was getting a partnership with a national organization to develop a new curriculum and program for new students coming in. We helped the client look at what the next steps would look like and set the right tone for sustainable growth. As a result of what we were able to CREATE|DESIGN|BUILD, the client enjoyed the following results:
- Won additional awards for excellence in their field
- Expanded in terms of partnering with a national organization
- Expanded in terms of moving into additional areas
- Enhanced the offsite program to support more programs to more students