Business Strategy

  • Strategic Innovation for the Win

Strategic Innovation for the Win

What we should learn from Disney’s “Innovate or Die”

As a business owner, you expect change to happen.  As a matter of fact, the only thing in business that stays the same is the need to change—especially in the face of a global pandemic. As product availability, buyer habits, staffing, and distribution changes rapidly in response to or in anticipation of the external environment, business owners need to be agile.

In the period of economic and environmental uncertainty, business agility is not just a strategic advantage. It is a requirement for survival.

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  • Identifying Effective and Sustainable Business Models

Identifying Effective and Sustainable Business Models

It is no surprise that the entrepreneurial industry holds business models in high esteem and is considered as an essential in any type of business.

A strong model that has found its way into a company’s business plan can help align stakeholders and give angel investors insights on its long-term vision business potential. Bootstrapping business owners are also less likely to make costly decisions as there is already a framework to follow.

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A Guide to Making Strategic Business Decisions

The dynamics of business strategy has evolved over the years. Today, businesses are shifting away from “one size fits all” solutions, and instead focusing on discovering the approach that works for them. A common mistake companies make today is to base their decisions entirely on data. Data is a useful tool, allowing you to gain an insight into different aspects of running a business. However, strategic planning for a business goes beyond just counting on the data they gather. Here is a brief guide to crafting the perfect business strategy.

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Aligning Your Corporate Culture with Strategy | Extraordinary Business

The harmony between corporate culture and its wide reaching implications to strategy and output has become central in all successful companies. There is a very particular correlation between  people that make things happen and your company’s financial performance, as explained by author and keynote speaker Brent Gleeson. Gone are the days when employees were just supposed to follow orders from “up top”.

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9 Crucial Things to Consider When Building a Business Strategy

Apple and Amazon, the two trillion-dollar companies in the world, are known for their superb business strategies and how they tie their strategy to their vision. A well-thought-out strategy is the crux of every successful company. When you are building your business strategy, you need to consider a lot of crucial things. Let us take a closer look at 9 elements that should impact your business strategy.

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Why Every Company Should Be Considered a Tech Company | Extraordinary Business

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The concept of a “tech sector” is fast becoming outdated. In many ways the idea is already a relic of the past. And at the same time, the idea behind the tech sector is stronger than ever. The notion of technological prowess has been infused into all parts of the economy, cutting across all business sectors. From construction companies to equipment manufacturers to transportation companies, every company can be considered a tech company.
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4 Ways Technology Continues to Revolutionize Business Strategy

Accelerating Returns

Technology doesn’t follow a clear straight line today, it touches and changes everything. It improves and revolutionalizes business strategy exponentially, bringing about growth to all it touches. When applied in the business world, you get accelerating returns instead of linear advancement. As Greg Satell, a former SVP at Publicis Groupe and Co-CEO of KP Media notes, ‘accelerating returns is the new economy‘. Let’s take a closer look at four ways that technology can strengthen and elevate the new destination of your business through the coming year.
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Successful Strategy Made Simple | Extraordinary Business

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The first step towards making good decisions is simply to stop making bad ones. The same principle can be applied to developing business strategies. In order to stop following bad strategies, you must recognize the absence of good strategies. Richard Rumelt gives a great example of how to define a good strategy. He states that a good strategy has “coherence, coordinating actions, policies, and resources so as to accomplish an important end.” (Rumelt, 2011, p.11). Fortunately, business has provided countless examples of good and bad strategies that provide unofficial guidelines for the do’s and don’ts of strategy making. The following are examples of tools and methods that any company can use to identify, build, and sustain good strategy development.
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What Vs. How – Content Strategy Vs. Content Marketing

People often interchangeably use the terms Content Strategy and Content Marketing. Some people even merge the two together and call it content marketing strategy.  So what’s the difference and why does it matter? Simply put, content strategy (the WHAT) should always define the goals and the content marketing tactics (the HOW) are used to achieve those goals. Depending on the size and structure of a company, content strategy should always support the overall sales and marketing strategy and/or be aligned with the overall business strategy.
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