Employee Personal Branding

Power of Employee Personal Branding

Utilizing the Power of Employee Personal Branding and How to Measure It

Branding is no longer confined merely to organizations.  It has become a personal way to showcase your personality and ideas online.  Personal networks have power when followers become a tribe.

Companies recognize that each of their employees probably has a Facebook account and depending on their industry, a LinkedIn account…not to mention the other social media sites like Twitter, Pinterest, Instagram, etc. So, it stands to reason that each employee could have a tribe of followers that could be influenced by company-focused information if the employee shares it with their unique perspective and in their unique way.

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