Business Assessment – We needed a good understanding of the organization and the owner’s vision for the organization.
As part of the assessment process, we were able to work with the owner to develop a realistic vision for the organization, framed by the organization’s mission, vision and values statements. The vision for the organization includes becoming a million dollar organization within the next two years.
Defined and addressed deficits – Our belief is that great organizations have great foundations. From our assessment, we were able to identify opportunities for the organization to make better use of its resources and promote its true strengths.
Business Architecture – Based on the vision for the organization and the business assessment, we were able to begin process mapping for the organization. This allows the organization to automate certain processes and simplify or eliminate certain steps, saving time and money.
Job descriptions – we worked with the owner to identify positions to fulfill organizational needs. These positions serve only to further the organization’s belief statements
Virtuality – we helped the organization establish a virtual presence, allowing members of the organization and clients to work in real time with members of each project team, and communicate openly and regularly over the internet, with access to shared workspace, documents, project status and updates, calendars and assignments
Outsourcing – we helped more toward eliminating tasks that are outside the core processes of the organization. This will eventually include payroll, bookkeeping and possibly bill pay, at some point. Additional outsourcing is in administrative and operational services, allowing the organization to focus on providing outstanding marketing services
Business Development – the organization moved from being a tactical marketer, providing one-time services to being a strategic marketing firm, with engagements that typically last a year and include a number of products and services.