Blog | Business Leaders’ HeadsUp!

What about Me??? | Extraordinary Business
in Business Development, Customer Service, Marketing, Products and services, Voice of the Customer

What about Me??? | Extraordinary Business

by Rick Meekins

How to reach your target audiences effectively in order to create interest in what you are selling My phone was recently stolen while out and about with my family. While a bit disappointed (perhaps distraught and considering filing a missing person’s report), I decided to look at purchasing a new phone. While I am typically not the type of person who jumps on the latest…

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31

May
2013
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Change Happens | Extraordinary Business
in Business Development

Change Happens | Extraordinary Business

by Rick Meekins

Spotting marketplace trends that will impact your business in order to develop products and services to address those trends When the weather is bad, have you ever seen the drivers that continue to drive as though they are riding on dry pavement, thoroughly convinced that nothing will happen to them?  Driving through Atlanta on morning as such I saw a car coming up behind me…

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23

May
2013
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Can Anyone Hear Me? | Extraordinary Business
in Business Development

Can Anyone Hear Me? | Extraordinary Business

by Rick Meekins

Communicating with Your Audience How many emails, newsletters, phone calls, etc. end up in your inbox that you never have any intention of reading? Not even including the newsletters that you have signed up for, emails from people in your network, etc.?  How much does your company contribute to the noise?  How much unproductive time and energy are you spending trying to sort through all…

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16

May
2013
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Your Business, Your Baby | Guest Post
in Business Growth, Guest Post, Management

Your Business, Your Baby | Guest Post

by Rick Meekins

How to plan for and monitor your small business growth stages Much like a child, the growth of a business takes on a relatively predictable pattern of development. And just like a child going through their terrible twos or fearsome fours, each stage of business growth embodies its own unique challenges. Finally, just as a mother must transition from breast-feeding to bottles and from diapers…

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14

May
2013
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Aiming for Impact: Dimes or Dollars? | Extraordinary Business
in Management and Leadership

Aiming for Impact: Dimes or Dollars? | Extraordinary Business

by Rick Meekins

Targeting the right audience for the greatest return on your marketing dollars One of the biggest challenges many business owners have is  – getting more business. While there are a number of factors that play into getting more business, one factor is targeting the right customers.  “Your target market is the group of consumers [those who would purchase your stuff] at which a company aims…

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9

May
2013
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What Makes You so Special | Guest Post–Craig Tilley
in Guest Post, Marketing

What Makes You so Special | Guest Post–Craig Tilley

by Rick Meekins

WHY SHOULD A PROSPECT BUY FROM YOU RATHER THAN YOUR COMPETITORS? As you may know, most product driven web sites or email ads are passed over or deleted without entirely being read. However, there are a few sites and email ads that get read entirely and inevitably make loads of sales. The following is one of the primary ingredients successful email ads and web sites…

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6

May
2013
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Managing Business Development | Extraordinary Business
in Business Development, Management

Managing Business Development | Extraordinary Business

by Rick Meekins

Capitalizing on managing your company’s business development activities Growing any business requires an effective business development strategy.  Your company will leverage this strategy to meet its financial and growth goals.  While it seems that businesses should grow simply by hard work, predictable and sustainable growth requires a business development strategy to reach specific strategic goals. If you aren’t using everything in your arsenal to help…

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3

May
2013
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in Business Development

Efficient Marketing Practices | Extraordinary Business

by Rick Meekins

Listening to the voice of the customer needs to be an ongoing process. While you will not be able to meet the specific needs of every single one, by ensuring that you meet the needs of your target customers, you will more than likely meet the needs of a wider group of customers.

9

Apr
2013
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in Financial Management

The Bottom Line | Extraordinary Business

by Rick Meekins

As a business leader, when we talk about building an extraordinary business, we are talking about more than “doing the right thing,” but rather a combination of activities that include having a great, marketable, profitable product and/or service, establishing systems and processes that allow the company to operate as efficiently as possible and thinking about the impact the business makes on all stakeholders – customers, employees, the community, investors, vendors, etc..

28

Mar
2013
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in Management and Leadership

Irreprehensible| Extraordinary Business

by Rick Meekins

While business ethics seems to be one of those feel-good topics that only comes up either in business school or something that pops up when someone gets caught. The reality is that it does impact your business climate, which can present itself as a lack of employee productivity, commitment and longevity. That, it turn, could impact your ability to get and keep your customers.

26

Mar
2013
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in Strategy

Extraordinary Change | Extraordinary Business

by Rick Meekins

This type of thinking is the thinking that separates the business leaders who seek to build extraordinary businesses from those who are just along for the ride. These are the business leaders that are thinking strategically.

21

Mar
2013
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in Innovation, Strategy

What’s Hot?? | Extraordinary Business

by Rick Meekins

One of the components of building an extraordinary business is ‘Always be Innovating,’ meaning that the marketplace and industry are like moving targets. As soon as you have the situation locked down, the situation changes. If you aren’t innovating, you are getting left behind.

12

Mar
2013
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in Strategy

What?? I Didn’t Plan for That!! | Extraordinary Business

by Rick Meekins

For many business owners, the first quarter didn’t kick off as planned – lots of inquiries, very few people actually pulling the trigger, if you will. New tax laws and impending changes in the health care industry have created a ripple effect across the country and the globe.

8

Mar
2013
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in Strategy

A Little Extra Weight…| Extraordinary Businesses

by Rick Meekins

Companies all over the world face similar issues with their employees and getting the appropriate amount of productivity out of them. Surely, we have developed technologies to do more with less, automated systems and outsourced services, but even with those accomplishments, we still need to be able to define and measure the appropriate amount of performance.

26

Feb
2013
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in Guest Post, Operations Management

2013: The Year You Go Mobile with Financial Data? | Guest Post

by Rick Meekins

Using QuickBooks on your mobile devices to manage your business Submitted by 10 Key Solutions There are only a few reasons why you wouldn’t be using QuickBooks Mobile on your smartphone. Maybe you don’t have a smartphone. Or when you’re out of the office, you don’t want to be available for accounting work. Or you might not think that it has enough features to make…

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14

Feb
2013
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