AEP IMPULSE is the Strategic Business Blog: a resource for business owners that includes content that has been developed since 2007, covering a variety of topics including business operations, business management, leadership, human resources and contractors, business development, sales, marketing, finance, products and a variety of other topics, written by authors from around the world. The purpose of this archive is to provide business leaders and entrepreneurs with a wealth of tools that they can use to build companies that stand out in the marketplace, are sustainable and successful.
Strategic planning enables the progression from a current-state to a future-state using pre-defined steps. Each of those steps represents a strategic initiative that, if well
Take the Leap: Making the Digital Transformation Transitioning Your Company from the Past to the Present Transitioning your company into the digital age can seem
Optimizing existing business processes for your company may feel like a daunting task, but it’s part of running a successful, forward-thinking business. Perhaps you’re a
There’s nothing like experiencing a win-win with a client – especially when it contains transformational results. Our TCC story started several years ago when the
The beginning of the year is the time most businesses implement new strategic plans designed to successfully lead them towards their year-end goals. With 2021
As John Maxwell put it, “A leader is one who knows the way, goes the way, and shows the way.” Effective leadership initiates a positive
Gone are the days of word-of-mouth-only and other traditional forms of marketing. Advancing technology necessitates changes in the way business owners approach marketing strategy consulting.
How Digital Transformation creates opportunities for growth and efficiency in the disorganized organization. In todays hyperconnected, high speed business world, companies cannot afford not to
Over the years I have worked with small business owners, I have seen many, many companies go through growth phases and as they do, begin
Why Building An Extraordinary Company Requires That Leaders Lead With Integrity If you’ve been a business owner for any length of time, you are probably
Why it is critical that business leaders take a strategic approach to their business activities. Over the years, I have had the privilege of working
A most painful reality on the path to entrepreneurial success and how to manage it. My son is a big basketball fan. He’s one of
Every business needs to understand how they get more business. Hands down, that is the hallmark of building a solid company; having a solid business
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